ebm-papst expands cold chain and cooling solutions

The new hub strengthens the company’s ability to serve customers in Malaysia and across Southeast Asia with faster response times, enhanced technical support and improved local availability.

Chief Sales Officer of the ebm‑papst Group and President & CEO Air Technology Asia-Pacific, Middle East & Africa, Thomas Nuernberger, says customers today expect more than an efficient fan or motor.

“They need partners who understand the complete application and can help reduce energy consumption, enhance reliability and optimise lifecycle performance,” he says.

“The Malaysia Air Technology Hub brings our technology and expertise closer to customers in Southeast Asia.”

The hub covers approximately 3,000 square metres; including a 2,000-square-metre warehouse, a 500-square-metre assembly and laboratory area, and a 500-square-metre office area.

It supports the local assembly of high-demand products for various application types, as well as quality analysis, digital services and solutions, and customer training. The warehouse will stock selected products locally, helping to improve availability and shorten delivery times.

The facility also includes a Customer Experience Center where customers and partners can explore ebm‑papst technologies for different applications and discuss opportunities to improve system performance through intelligent controls, digital connectivity and retrofit solutions.

Malaysia was selected for the new hub because of its established industrial base, skilled workforce and strategic location within Southeast Asia. Growing investment in HVAC systems, data centres and energy-efficient buildings is driving demand for reliable air technology and stronger local technical support.

Vice President of Digital Services and Solutions, APAC & MEA, and Managing Director of ebm‑papst Southeast Asia, Thomas Schwab, says the Air Technology Hub connects the physical product with the expertise and digital capabilities needed to improve its performance in real applications.

“By combining application expertise with digital services and solutions in one location, we can work more closely with customers, use operating data more effectively and develop solutions tailored to their specific systems and operating conditions,” he says.

Air technology has formed the foundation of ebm‑papst’s business for more than six decades. Going beyond a conventional production facility, the Air Technology Hub extends local capabilities across the product lifecycle.

These include local RMA (Return Material Authorisation) analysis, repair and refurbishment of selected products, fan health monitoring, and retrofit proof-of-concept initiatives. Together with technical training for customers, partners and employees, these services support knowledge transfer and local talent development while bringing expertise and services closer to local markets.

By connecting Southeast Asian customers more closely with the company’s wider technology network, the new hub will strengthen long-term partnerships and help customers improve the efficiency, reliability and overall performance of their air technology systems.

Images courtesy of ebm-papst.

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