Fujitsu General announces name change

The move comes after Paloma Rheem Holdings HD acquired Fujitsu General through a public tender offer in August. According to a press release, the company’s new slogan will be “Creating a life conditioner”.

The new logo and branding will be introduced gradually throughout 2026 as the company unveils new products and offerings.

“We remain committed to the belief that the foundation of manufacturing lies in a sincere focus on people and an unwavering pursuit of technological innovation,” says Fujitsu General President and CEO Koji Masuda.

“We will cultivate a corporate culture that creates new value. At the same time, we will continue working to deliver more comfortable lifestyles to our customers and, through ongoing efforts, contribute to the realisation of a sustainable society.”

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